The next chapter for PBSA:
Delivering students a frictionless digital experience
Dispersed marketing systems and processes are obsolete
The UK PBSA sector is now worth around £60 billion and is firmly set on a growth trajectory supported by the growing number of UK 18 year olds and constant increase in international student interest.
Gen Z students, or the “digital natives”, expect more from their online journey – a frictionless experience from their initial accommodation search right through to getting in touch, finalising the lease, moving in and socialising within an online community.
If you have too many systems including one for CMS, CRM, accounting through to analytics, it can become overwhelming and nearly impossible to deliver a frictionless experience that students expect.
It’s time for the next chapter: one platform, native integration
We have integrated all key elements of the student journey, marketing mix, analytics and reporting under one platform. It can help you:
- Differentiate by redefining the student experience
- Build awareness faster through direct ILS promotion
- Prompt action quicker through nudge marketing and live chat
- Optimise the conversion funnel with instant action and comms
- Delight students with your own branded app
- Get a 360 degree view of your student residents
Let’s talk
and help you deliver a frictionless digital experience
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